After eight years of pioneer work and development of the Slovene web advertising industry Iprom remains the only Slovene company specialized in web media planning and organization of advertising campaigns in web media. It helps companies and organizations to take advantage of internet to the optimum by organizing their web advertising campaign with clear and measurable effects.
Iprom develops tools that improve possibilities and simplify the complexity of web marketing. The main goal of each campaign is a return of each euro invested in web marketing. All solutions are the result of Iprom's own knowledge and are completely accordant with the newest standards of the web advertising industry and also comparable to the latest tools of that kind in the world.
Iprom has at its disposal case studies of successfully run campaigns and sets standards for web advertising in Slovenia. It cooperates with research institutions and in its work regularly uses the latest findings of local and general web research. To its clients Iprom ensures up-to-date data about behavioural patterns of web media users and also independent reports – done in accordance with international standards - of results of realized web advertising campaigns.
Iprom is one of four European companies that are among world's leading web media and technological companies. Under the protection of IAB organization Iprom co-sets standards for web measurement and reporting about web advertising campaigns.